Small Biz Tip: Blogs: Guest Bloggers
The Small Business tips today discuss having a guest blogger contribute to your blog.
- Do your research.
- Give guidelines, but allow creative freedom. Give a word range that guest bloggers should shoot for. If you would like your guest to talk about a certain topic, tell them. Be as specific as you need to be to generate the post you want, but don’t be too picky. Give them freedom.
- Prep your guest blogger. Give them a rundown of your blog, including the style, typical length, and readership. Additionally, announce your guest on blog a few posts in advance. Spread the word!
- After the guest blog is published, thank your contributor. Gauge the results and your reader response. Suggest your guest blogger posts a link on their blog to their post on your site.
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