Business

Blasingame speaks to Optimum Business customers in NJ

A couple of weeks ago, I delivered a keynote address to a number of small business owners in Park Ridge, NJ, in association with CableVision’s Optimum Business and Bloomberg Television.  The audience was very engaged with my message, resulting in a lot of great questions.  I was happy to learn that my new friend, Janet Guda, with Network Solutions, took some pretty darn good notes and posted them on the NetSol blog.  Below is the opening paragraph and a link to the rest. Thanks for the luv, Janet.

On Tuesday July 12th existing Cablevision’s Optimum Business Benefits customers as well as prospective OBB members were treated to a wonderful breakfast, an opportunity to network, and a stimulating keynote presentation by Jim Blasingame from Bloomberg TV.   Author o

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Tags: Business, Optimum Business

Thursday, July 28th, 2011 Small Business No Comments

4 Step Process For Growing Your Small Business

When the challenges of growing your business are simply too much for you to handle and you have weak spots that could hurt your chances to succeed, then this 4 step process is exactly what you need.

1. Evaluate your current business conditions and gain clarity about where you want the business to be in three to five years.

2. Analyze your customer base to find your best customers and develop a marketing message for them.

3. Understand and monitor your business revenue, cost of sales and expenses by analyzing profit and loss reports.

4. Determine your personal strengths and weakness as the manager of your business.

Tags: Business, Step Process

Wednesday, July 27th, 2011 Small Business No Comments

Mobile Marketing for Small Business Online Event

Mobile marketing has become a key to local business success. According to Network Solutions:

“One in three searches on mobile is local. After searching for a business: 61% call the business, 59% visit the business; 88% take action the same day.”

To learn more about mobile marketing, attend the Network Solutions free online Livestream on mobile marketingon May 17th, from 1:30 to 2:30pm eastern, 10:30 to 11:30 pacific. The session will cover

  • What exactly is mobile marketing, and why shouldyou pay attention?
  • What is the current state of small businesses and mobile technology?
  • What are some simple and cost-effective steps to going mobile?
  • How canyou incorporate mobile intoyour strategic marketing plans?
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    Tags: Business, Mobile Marketing

    Thursday, July 21st, 2011 Small Business No Comments

    5 Ways To Use Outsourcing To Help Your Business

    Outsourcing is a fantastic way to help your business to grow, and help you to regain a better work/life balance. Here are some ways that your business can use outsourcing to become more efficient.

  • Save time by outsourcing time-intensive tasks: Your time is precious, give yourself more time to focus on the things you need to by outsourcing the things it is not necessary for you to be doing.
  • Save money with a flexible workforce: There are many skilled workers looking for flexible self-employment. Outsourcing to these self-employed workers will enable you to give, and pay for, work as and when you need it – rather than having to commit to paying a member of staff no matter how much work there is to do. <
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    Tags: Business, Use Outsourcing

    Wednesday, July 20th, 2011 Small Business No Comments

    Is enterprise education the key to building better business in Britain?

    According to a report published by the Global Entrepreneurship Monitor entrepreneurship education is a key factor in influencing people to start their own businesses. However the creation of such schemes is seen as inadequate.

    Only 18 per cent of adults have received any type of enterprise education in the UK, and this number only rises to 21 per cent across the 38 countries when quizzed as part of the research. So what’s going wrong?

    While traditional subjects are dying out, there is a case for introducing more vocational courses built around an individual’s future potential. Will physics play a significant part in the life of a businessman, or should you let young adults decide this for themselves?

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    Tags: Business, Business Britain

    Friday, July 15th, 2011 Small Business No Comments

    Is Small Business Ownership the Great Equalizer?

    I recently posted on a study we did comparing the demographic and motivational differences between traditional small business owners and high growth-entrepreneurs.

    Another part of that study looked at the competitiveness and success differences between different types of small business.

    Our focus was to better understand how women and minority owned small businesses compared with small businesses owned by white men. We also looked at how education correlated with small business success.

    The analysis was based on data from the Small Business Success Index(SBSI) produced bythe University of Maryland and Network Solutions.

    The SBSI data comes from a survey of existing small businesses with relatively long operating histories.

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    Tags: Business, Small Business

    Thursday, July 14th, 2011 Small Business No Comments